LOUISVILLE — Aftermarket Performance Group (“APG”) has appointed Richard Willis as CEO effective immediately. The appointment follows new ownership and support of APG by several financial backers including Monroe Capital.
Willis has been a CEO for 23 years, running numerous companies across various industries including retail, pharmacy, media/publishing, e-commerce, manufacturing, and distribution, with annual revenues ranging from $200 million to over $2 billion.
“In searching for a CEO, Richard’s extensive experience leading a diverse set of companies and consistently driving sales by focusing on the fundamentals made it clear that he was the right leader to take the reins,” said David Blatte, Chairman of Aftermarket Performance Group. “We’re confident that he will successfully lead the company through its next phase of growth.”
Willis said he is thrilled to take over at APG at a time of immense opportunity for growth and innovation across the business.
SEMA Show (Nov. 5-8, 2024 in Las Vegas, NV) attendees can find APG at booth 59173, where APG will showcase new offerings for wholesale and e-commerce. For vendor appointments, please contact Dawn Dillion at Dawn.dillon@apgteam.com.
Aftermarket Performance Group (APG) is a vertically integrated distributor, e-tailer, and manufacturer of performance automotive aftermarket parts and accessories serving the 4×4 / off-road, pickup truck, and compact performance segments. APG is a company founded by enthusiasts, for enthusiasts, driven by exceptional service. For more information, please visit www.aftermarketperformancegroup.com.
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